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CRM and Data Executive
2 months ago
About Dash Water
Dash Water is a leading brand in the healthy soft drinks market, committed to innovation and sustainability. We infuse our products with real, wonky fruit, reducing food waste and promoting a healthier lifestyle.
Job Summary
We are seeking a highly skilled CRM and Ecommerce Manager to join our team. As a key member of our Ecommerce Team, you will be responsible for managing customer retention and owned acquisition channels, including email and direct mail. You will work closely with our agency to develop and execute email marketing strategies, aligning with our brand and business objectives.
Key Responsibilities
- Manage customer retention and owned acquisition channels, including email and direct mail
- Utilize analytics tools to monitor, measure, and report on KPIs across CRM and owned acquisition channels
- Make data-led decisions to enhance the customer experience, driving brand loyalty and customer engagement
- Collaborate with our agency to develop and execute email marketing strategies
- Work closely with our Ecommerce Director and external agency partners on strategy and campaign execution
Requirements
- 4+ years of proven experience in CRM, including email marketing
- Experience managing CRM channels and making data-driven decisions to drive revenue, loyalty, frequency, and customer retention
- Strong Excel and analytical skills
- Experience in building, managing, and executing clear processes from scratch
- Passionate about creating engaging and effective customer experiences
- Basic knowledge of SEO and CRO with the ability to prioritize effective solutions
What We Offer
- Competitive salary and discretionary bonus
- Hybrid working with minimum three days in the office a week
- Share option scheme (after 1 year service)
- 25 days holiday a year
- Subsidized public transport travel (Zones 1-2)
- Work phone
- Enhanced family-friendly policies
- Free tasty breakfast in the office
- Regular social events with the team
Diversity and Inclusion
Dash Water is committed to employing a diverse workforce and providing a supportive environment for employees from all backgrounds. We welcome applications from qualified candidates and are an equal opportunities employer.