Data Driven Customer Engagement Lead
4 weeks ago
Our client is a trailblazer in the ethical fashion movement, dedicated to using eco-friendly materials in their clothing lines. Located in the UK, they prioritize British manufacturing and environmental responsibility. They are seeking an experienced Data Driven Customer Engagement Lead to drive customer interactions and growth across their brands.
A fulfilling career with purpose-driven international brands awaits you. Enjoy exclusive perks, including a 50% discount on all brands after one month, generous paid time off (32 days, inclusive of bank holidays), free access to an Employee Assistance Program, and more. Embrace a flexible work environment, private medical insurance, and opportunities for paid volunteering - all within the scenic beauty of Cornwall.
As the Data Driven Customer Engagement Lead, you will spearhead the development and execution of effective customer strategies across our client's brands. Collaborating with diverse teams, you will leverage data insights to optimize customer interactions and drive growth. This role demands a blend of analytical prowess and creative thinking to enhance our communications strategy.
- Develop and execute CRM strategies tailored to key customer segments.
- Lead customer data collection, analysis, and interpretation for actionable insights.
- Manage and optimize CRM tools for efficiency and effectiveness.
- Collaborate with teams to integrate CRM processes seamlessly.
- Monitor and report on CRM performance using established KPIs.
Key Requirements:
- At least 5 years of proven CRM management experience, preferably in retail.
- Proficiency with CRM platforms and data analytics tools.
- Possess strong analytical, organizational, and project management skills.
- Experience with catalogue marketing is a plus.
Estimated Salary:£65,000 - £80,000 per annum
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