Paid Search Specialist Lead

5 days ago


London, Greater London, United Kingdom NBCUniversal Full time

NBCUniversal is expanding its global presence and seeking a Paid Search Specialist Lead to drive our Paid Search strategy across multiple markets. As a key member of our team, you will be responsible for developing and executing paid search campaigns, analyzing campaign performance, and optimizing strategies for maximum ROI.

Key Responsibilities
  • Strategy development and execution of paid search campaigns across multiple markets, including budget planning and financial administration.
  • Campaign analysis and optimization, identifying trends and insights from large datasets and translating findings into actionable recommendations.
  • Collaboration with cross-functional teams to deliver on strategy and targets, with a hands-on approach to campaign setup, building, and execution.
  • Management of external SEO agencies to optimize product visibility, performance, and future-proofing in the generative/conversational search landscape.
Required Skills
  • Strong background in PPC account management, with experience managing scaled budgets and financial administration.
  • Analytical profile, with ability to work with large datasets and identify trends and insights.
  • CPA-driven experience, with understanding of brand awareness and working to strict KPIs.
  • Knowledgeable of attribution models and able to make decisions outside of dedicated platforms based on wider paid digital and marketing data.

Estimated salary: $125,000 - $160,000 per year.



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