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Data Insights Analyst
1 month ago
About the Role
We are seeking a highly skilled Data Insights Analyst to join our team at Screwfix. As a key member of our Data and Analytics function, you will play a critical role in driving business performance and customer-centric strategies.
Key Responsibilities
- Conduct in-depth analysis of customer behavior, purchasing patterns, and sales data to identify trends, opportunities, and actionable insights.
- Analyze and track the performance of marketing campaigns to inform decision-making and drive business growth.
- Translate complex data into actionable insights through engaging reports and dashboards that communicate key findings and recommendations to stakeholders.
- Utilize SQL to extract, analyze, and interpret customer data from various sources to identify key trends, behaviors, and insights.
- Create visually compelling reports and PowerBI dashboards that communicate customer insights to stakeholders, helping them make data-driven decisions.
- Undertake statistical analysis, including the use of control groups and hypothesis testing.
- Manage a portfolio of analytics work, prioritizing as required to deliver effectively.
- Collaborate with cross-functional teams to align customer insights with business objectives and drive customer-centric strategies.
- Develop strong relationships with key stakeholders in the business, including CRM, Commercial, and Marketing teams.
- Stay up-to-date with the latest analytical tools and methodologies to enhance the quality of insights.
Requirements
- Experience in customer data/analytics, ideally within the retail industry.
- Strong expertise in data analysis and use of Excel.
- Experience in data visualization and storytelling – able to communicate in a straightforward and visually engaging manner, creating a compelling narrative.
- Experience of analytical tools such as SQL, Python, R.
- Experience of data visualization platforms (Tableau or Power BI).
- Excellent communication and presentation skills, particularly in writing.
- Excellent attention to detail, focused on accuracy and integrity of work.
About Screwfix
We are a leading retailer of trade tools and equipment, committed to building a better future for our community and our planet. We believe in equity for all and strive to create a culture of inclusivity and genuine community. We're a company built on teamwork, and the best teams are ones in which everyone can share their view.