Marketing Influencer Manager
2 days ago
Public Desire is seeking a seasoned Influencer Marketing Manager to lead and implement successful influencer marketing campaigns across various social media platforms. This role involves developing, executing, and evaluating campaigns that drive brand visibility, engagement, and conversions.
The ideal candidate will possess a deep understanding of social media platforms and their optimal techniques, as well as experience in creating and executing influencer marketing strategies that align with overall marketing goals. They will be responsible for identifying and engaging with influencers who align with our target audience and brand values, handling influencer partnerships, contract negotiations, content planning, and providing feedback. Regular reports on campaign performance, including metrics such as engagement, reach, and ROI, will be required. The successful candidate will work closely with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns.
Responsibilities:
- Create and implement influencer marketing strategies that are in line with the overall marketing goals.
- We will identify and engage with influencers who align with our target audience and brand values.
- Responsibilities include handling influencer partnerships, contract negotiations, content planning, and feedback provision.
- Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI.
- Work with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns.
Requirements:
- The job requires prior experience as an Influencer Marketing Manager or in a similar position.
- Possessing a thorough knowledge of social media platforms and their optimal techniques.
- Understanding influencer marketing strategies and techniques.
- Possessing strong communication and negotiation abilities.
- The candidate possesses skills in data analysis and providing insights to inform campaign optimization.
- This individual possesses a creative mindset and strong project management skills.
- A degree in Marketing, Communications, or a related field at the Bachelor's level is required.
Salary: £50,000 - £60,000 per annum (dependent on experience).
Note: Salary range may vary based on location and experience.
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