Influencer Marketing Lead

2 days ago


Manchester, United Kingdom The Hut Group Full time
About the Job

As a Digital Ecosystem Coordinator at The Hut Group, you will be responsible for growing and nurturing a high-performing roster of influencers in Germany, driving brand awareness and engagement for THG Nutrition & Wellness.

Key Responsibilities
  • Develop and optimize influencer marketing strategies, recruiting and managing top-tier influencers across Germany.
  • Analyze performance data, identifying areas for improvement and optimizing strategies to drive business growth.
  • Create engaging content in collaboration with influencers, leveraging their unique perspectives and expertise.
  • Build and maintain strong relationships with influencers and stakeholders, ensuring successful partnerships and maximized ROI.
  • Manage budgets effectively, allocating resources to achieve maximum impact.
Requirements
  • Proven experience in influencer marketing, with a strong understanding of the digital ecosystem and its nuances.
  • Excellent project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously.
  • Fluency in German and English, with exceptional communication and interpersonal skills.
  • Up-to-date knowledge of industry trends and best practices, with a commitment to ongoing learning and development.
Benefits
  • Competitive salary: £50,000 - £70,000 per annum, depending on experience.
  • Generous benefits package, including 25 days annual leave and enhanced maternity and paternity pay.
  • Opportunities for career growth and development, with a focus on employee wellbeing and satisfaction.


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