Senior Digital Marketing Specialist
3 weeks ago
Job Title: Senior Digital Marketing Specialist
About the Role:
We are seeking a highly skilled Senior Digital Marketing Specialist to join our team at House of Fashion Associates Ltd. As a Senior Digital Marketing Specialist, you will be responsible for developing and executing our CRM strategy, managing creative campaigns across all CRM channels, and ensuring the tone of voice aligns with our target market and customer.
Key Responsibilities:
- Support the Head of CRM to deliver the CRM strategy
- Manage and execute creative campaigns across all CRM channels
- Brief email campaign creative into the Graphic Design team
- Sign off final email campaigns from design through to build
- Coordinate with the Marketing and Merchandising teams to ensure all communications are on-brand, accurate, relevant, and timely
- Responsible for developing and implementing continual improvement across all CRM channels
Requirements:
- Previous experience in a similar role is essential
- Excellent copywriting abilities with strong grammar and spelling skills
- Creative thinking and copywriting skills for campaign design and execution
- Ability to manage relationships cross-departmentally
- Exceptional organisational skills
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