Luxury Fashion PR Strategist
1 day ago
Celebrate your passion for luxury fashion and high-impact storytelling as a Lead, Public Relations for EMEA at Canada Goose. As a key member of our team, you will shape and drive our PR strategy across Europe, managing all regional public relations and owning our media relationships, brand positioning, and communications strategy.
Key Responsibilities:
- Develop and execute a comprehensive communications plan that covers editorial, influencer, and brand ambassador relations.
- Manage a dynamic PR agency network, ensuring consistency in the brand's messaging and effectiveness of campaigns across the region.
- Create cutting-edge PR initiatives, bringing fresh, creative ideas to the table and developing local content that resonates with the EMEA audience.
- Champion brand presence at events, acting as a passionate ambassador for Canada Goose and hosting media, influencers, and key brand allies at high-profile events.
What You'll Bring:
- 7+ years of experience in senior public relations or communications roles, ideally with luxury brands or PR agencies.
- Expert media relations skills, with a proven ability to create compelling stories and generate maximum media coverage.
- Creative, strategic thinking, with a talent for translating bold ideas into successful communication strategies.
Compensation Package:$140,000 - $160,000 per annum, plus benefits.
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