National Account Manager
3 weeks ago
We are seeking a dynamic and experienced National Account Manager to lead our eCommerce growth strategy within the fast-moving consumer goods (FMCG) sector. As a key member of our eCommerce team, you will collaborate closely with internal teams and top retail partners to execute seamless omnichannel strategies that drive category growth.
Key Responsibilities:- Work closely with the eCommerce Controller to deliver the online execution strategy across our top 4 retail partners.
- Ensure best-in-class digital shelf performance through impeccable content, including lifestyle imagery, video content, and precise product taxonomy for both existing products and new launches.
- Act as the in-house expert for online activation, balancing shopper spend and paid search to optimize ROI.
- Develop and manage a year-long online executional plan in collaboration with commercial teams, aligning both in-store and online strategies.
- Lead the online execution for each account, ensuring brilliant in-category performance (BIC) with the support of shopper marketing, brand, and account teams.
- Identify and unlock additional online commercial opportunities to drive incremental sales and category growth.
- Provide internal and external expertise, upskilling teams on the latest trends and techniques in online account management.
- Collaborate with digital marketing teams and agencies to execute sponsored search strategies aimed at maximizing visibility and sales.
- Experience: FMCG account management, ideally with a strong focus on eCommerce or online grocery channels.
- Skills: Strong digital media understanding with the ability to implement effective online execution strategies.
- Proactive Attitude: Self-starter with an entrepreneurial mindset, comfortable forging new relationships and driving initiatives independently.
- Collaboration: Excellent relationship-building skills, capable of clear and effective communication across teams and with retail partners.
- Analytical Thinking: Solid knowledge of retailer systems and proficiency in Excel and PowerPoint.
- Education: Graduate calibre.
Join Allexo Search in Maidenhead and be part of a fast-paced, innovative environment where your expertise can drive meaningful growth. We offer a competitive salary of £55,000 - £60,000 + Car + Bonus + Bens.
Desired Skills and Experience:
eCommerce, eNAM, Online grocery, National Accounts
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