Strategic Brand Innovator
4 weeks ago
About the Role
We are seeking a talented Senior Strategist to join our team at MMR Research Worldwide LTD. As a Senior Strategist, you will play a key role in helping our clients build brands that consumers truly love to experience.
Key Responsibilities
- Create compelling stories that showcase our strategic thinking and deliver exciting projects independently, supported by a senior strategy lead as a think partner where needed.
- Lead creative qualitative work, such as co-creation groups or creative communities, to help us understand how to build brands that consumers love.
- Facilitate sections of client workshops, innovation sprints, or breakout groups and support your strategy lead in shaping the content.
Requirements
- You have a natural, intellectual curiosity about brands, innovation, and strategy, as well as empathy for the people who buy what we create.
- You thrive in ambiguity, coming up with new ways to solve a client challenge and don't need a rulebook to find a way forward.
- You have the courage to follow a creative approach or positioning from where the insight leads you.
- You enjoy reading from external sources, finding interesting examples in the market, and developing a strategic point of view.
- You are passionate about exploring trends that can affect our brands and their challenges.
- You enjoy exploring food, drink, and personal care both intellectually and sensorially and have a point of view on it.
About Us
MMR Research Worldwide LTD is a brand strategy and innovation consultancy that specializes in food, drink, and personal care. We are changing the way our clients build brands, with a range of innovative approaches to help our clients create brand experiences that express the way they are experienced with all the senses.
We are part of the MMR group, the UK's largest privately owned market research company, and we have offices in various locations around the world. We offer an open, dynamic, varied, and non-hierarchical environment, where bespoke MMR Academy training is offered at every level. We also offer exciting secondment opportunities at our other global locations, as well as a selection of fantastic employee benefits.
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