Data Management Specialist

1 month ago


Blackburn, Blackburn with Darwen, United Kingdom CV-Library Full time
CRM Team Leader – Near Blackburn

Package / Benefits of the CRM Team Leader:
Competitive salary: £50,000 - £60,000
Flexible working hours: 40 hours per week, covering 9am-7pm
Departmental incentives to reward outstanding performance and commitment to excellence.
Extra annual leave for long service, recognizing dedication to the company.
Participation in company-organised social events, fostering a fun and inclusive work culture.

About the Role:
Our client, a dynamic automotive retail company with ambitious growth plans, seeks an experienced CRM Team Leader to join their marketing department. As the CRM Team Leader, you will be a key member of the marketing leadership team, playing a pivotal role in driving customer relationship management strategies that align with business objectives. You will oversee all CRM channels, from planning and activation to analysis and reporting, ensuring that campaigns are targeted effectively and deliver optimal results.

Key Responsibilities as a CRM Team Leader:

  1. Lead and manage the CRM team, fostering a collaborative and high-performing environment that drives business growth.
  2. Provide clear direction and articulate requirements, particularly in technical or digital aspects, to enhance CRM strategies and improve customer engagement.
  3. Own and manage all CRM channels, creating and executing comprehensive campaign plans that resonate with target audiences and meet business objectives.
  4. Utilize CRM tools and data analytics to uncover customer insights, driving improvements in the customer journey and enhancing the overall customer experience.
  5. Conduct thorough analysis and reporting of all CRM activities, ensuring they align with broader business objectives and inform data-driven decision making.
  6. Monitor campaign performance and adjust strategies as needed to meet and exceed targets, driving business success and growth.

Skills & Experience needed of the CRM Team Leader:

  1. Proven CRM Experience: Demonstrable experience in leading CRM channels, with a strong understanding of campaign planning and execution, and a track record of driving business growth.
  2. Skilled in articulating technical or digital requirements to enhance CRM capabilities and improve customer engagement.

If you have the experience and leadership skills to drive our CRM strategy, we want to hear from you. If you are interested in hearing more about this CRM Team Leader job in the Blackburn area, please contact Paul Martin at Perfect Placement Today.



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