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Social Media Strategist

2 months ago


Brighton, Brighton and Hove, United Kingdom Pour Moi Ltd Full time
About the Role

We are seeking a highly skilled and experienced Social Media Strategist to join our team at Pour Moi Ltd. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive social media strategy that aligns with our brand vision and business goals.

Key Responsibilities
  • Develop and Execute Social Media Strategy: Create and implement a social media strategy that drives engagement, increases brand awareness, and supports business objectives.
  • Manage Social Media Channels: Oversee the management of our social media channels, including but not limited to Meta, TikTok, and Pinterest, ensuring consistent brand messaging and engaging content.
  • Content Creation and Planning: Develop and manage an organized social calendar, collaborating closely with the marketing team to plan and execute content strategies.
  • Team Management: Lead and develop the organic social media team, providing guidance and support to ensure successful execution of social media initiatives.
  • Reporting and Analysis: Create weekly and monthly reports and insights on performance, successes, and key learnings to stakeholders and the wider teams.
  • Budget Management: Responsible for organic budget management and organic paid boosting strategy to drive traffic to our website and grow our social media following.
  • Community Management: Foster and maintain a strong online community by actively engaging with followers, responding to comments, and addressing customer inquiries.
  • Influencer Management: Identify, engage, and manage gifted and paid influencers, ensuring an excellent fit with our brand and its target audience.
About You
  • Proven work experience as a Social Media Manager or similar role.
  • Strong copywriting skills.
  • Ability to create thumb-stopping moments.
  • Creative mindset with the ability to generate innovative and inspiring content ideas.
  • Experience with using CapCut and editing techniques.
  • Highly organized and proactive at managing tasks.
  • In-depth knowledge of various social media platforms, trends, and best practices.
  • Possessing an exceptional level of attention to detail.
  • Ability to work in a team and build relationships with others.
  • A can-do, positive attitude.
What We Offer
  • A competitive salary.
  • Flexi working.
  • A warm, friendly team environment.
  • 25 days holiday plus bank holidays, plus additional holiday for long service.
  • Bonus scheme.
  • Casual dress.
  • Company events.
  • Employee discount.