Digital Marketing Associate

2 days ago

Windsor, Windsor and Maidenhead, United Kingdom Russell A. Farrow Limited Full time

We are seeking a highly skilled Assistant Digital Marketing Manager to join our marketing team at Russell A. Farrow Limited. This role involves managing the company's digital assets, including the website, social media accounts, email deployment system, and intranet.



Key Responsibilities


  • Manage company website, including SEO strategy and measurement of performance with SEM tools, analytic reporting, and A/B testing.
  • Oversee email campaigns and communications.
  • Drive social media strategic plan and content.
  • Manage company intranet (SharePoint) content and communications.
  • Maintain inter-office TV digital software content.
  • Maintain account administration of Farrow's Google and Bing listings.
  • Lead annual customer satisfaction survey through Survey Monkey.
  • Lead as the digital host for company webinars.
  • Stay updated on Digital Marketing trends and best practices.


Requirements


  • Post-secondary degree, diploma, or certificate in Marketing, Communications, Graphic Design, or Business.
  • 3-5 years of Digital Marketing experience.
  • Knowledge of CMS platforms, CRM systems, SEO, and social media management tools.
  • Experience with website management and analytics.
  • Experience in UX/UI design principles.
  • Basic understanding of HTML and CSS.
  • Experience in Adobe Creative Suite.
  • Proficiency in WordPress, Pardot, Microsoft Office, Google Analytics (GA4).
  • Strong Microsoft Office skills, in particular Excel, Word, and PowerPoint.


Working Conditions


  • Hybrid/Office environment with extended computer use.
  • Must work under deadlines and related stresses in a timely and efficient manner.
  • Ability to sit for extended periods.
  • Ability to focus on a computer screen for extended periods.
  • Manual dexterity required to use a desktop computer and peripherals.


Russell A. Farrow Limited is an equal opportunity employer, committed to diversity and inclusion. Accommodations for job applicants with disabilities are available on request.

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