Digital Media Specialist

1 month ago


Nottingham, Nottingham, United Kingdom In Technology Group Limited Full time
Company Overview

In Technology Group Limited is a dynamic and innovative company that values data-driven approaches to digital marketing.

Salary and Benefits

The successful candidate can expect a competitive salary of up to £45,000 per annum, depending on experience. Additionally, the company offers a range of benefits, including a bonus scheme, work flexibility, growth opportunities, and healthcare benefits & perks.

Job Description

We are seeking an experienced Digital Media Specialist to join our team. As a key player in our growth strategy, you will be responsible for strategizing, executing, and optimizing multi-channel paid media campaigns to drive results for our clients.

Responsibilities
  • Develop and execute campaigns across Google Ads, Meta, and other platforms.
  • Target specific audiences through A/B testing and funnel optimization to maximize return on ad spend (ROAS) and improve conversion rates.
  • Manage budgets and make real-time adjustments based on performance insights.
  • Analyze campaign performance and prepare detailed reports.
  • Stay updated on emerging trends in digital marketing and new ad formats to keep strategies competitive and fresh.
Requirements
  • Experience: 2+ years in paid media marketing with proven campaign results.
  • Skills: Proficient in Google Ads, Meta, TikTok; familiar with analytics tools and data optimization.
  • Certifications: Google Ads, etc.
  • Soft Skills: Strong communicator, analytical, adaptable.


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