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Senior Digital Marketing Executive

2 months ago

London, Greater London, United Kingdom The Telegraph Full time
Senior Digital Marketing Executive

The Chelsea Magazine Company, a leading specialist publisher, is seeking a highly skilled Senior Digital Marketing Executive to join their team on a 12-month fixed-term contract. As a key member of the marketing team, you will be responsible for driving commercial growth from owned and paid digital marketing channels.

Key Responsibilities:
  • Work closely with the Head of Marketing to develop and execute a comprehensive digital marketing strategy, focusing on website promotions, Pay-Per-Click advertising, and paid social advertising.
  • Collaborate with the digital team to introduce effective customer journeys that enhance acquisition and retention efforts.
  • Analyse data and identify trends to improve the effectiveness of all marketing activity against agreed KPIs.
  • Support the Email Marketing Manager in generating high numbers of marketing leads through email sign-ups across CMC brand websites.
  • Assist with e-commerce recovery strategy using exit intent pop-ups and abandoned basket emails.
  • Monitor Google Analytics daily to ensure marketing efforts are being optimised using data analysis and insights.
Requirements:
  • Previous e-commerce experience is essential, as is an excellent understanding of digital marketing.
  • A strong technical ability with Google Analytics is required to effectively interpret data and guide future business decisions.
What We Offer:
  • Competitive salaries
  • Flexible working
  • Access to our pension scheme
  • Free digital magazine subscriptions for any of our brands
  • Great training and development opportunities
  • Private health and dental insurance
  • Onsite gym, GP, massage, and physiotherapist