Offsite Media Proposition Developer

1 month ago

London, Greater London, United Kingdom ENGINEERINGUK Full time
Job Title: Offsite Media Proposition Developer

We are seeking a highly skilled Offsite Media Proposition Developer to join our team at ENGINEERINGUK. As a key member of our marketing team, you will be responsible for developing and executing comprehensive plans for offsite media delivery, leveraging a mix of advertising technologies and platforms to maximize our reach and impact across various digital channels.

Key Responsibilities:
  • Craft and execute a comprehensive plan for offsite media delivery, leveraging a mix of advertising technologies and platforms to maximize our reach and impact across various digital channels.
  • Work closely with Clean Rooms, DSPs, social platforms, SSPs, CTV, and Search Providers to create innovative campaigns that target the right audiences with the right message at the right time.
Integration with dunnhumby Sphere:
  • Collaborate with product teams to bring offsite media solutions into the dunnhumby sphere, ensuring a seamless connection between our offsite advertising efforts and dh's customer data insights platform.
  • Enhance data-driven decision-making by leveraging dh's analytics and insights to inform offsite media delivery and execution.
Cross-Platform Campaign Management:
  • Manage and optimize offsite media campaigns across multiple platforms, ensuring cohesive messaging and branding that aligns with our overall marketing objectives.
Data-Driven Optimization and Innovation:
  • Leverage advanced analytics and data insights to inform strategy and optimize campaign performance, ensuring high ROI on offsite media investments.
  • Stay ahead of industry trends and technological advancements, continuously exploring new opportunities to enhance our offsite media presence and effectiveness.
Performance Measurement and Reporting:
  • Establish clear KPIs and metrics to measure the success of offsite media campaigns, conducting regular analyses to assess performance and identify areas for improvement.
  • Provide comprehensive reports to senior management, highlighting campaign results, insights gained, and recommendations for future offsite media strategies.
What we expect from you:
  • Educational Background: Bachelor's degree.
  • Professional Experience: Proven track record in managing offsite media campaigns, with a deep understanding of advertising technologies such as DSPs, SSPs, Clean Rooms, CTV, and social media platforms.

We value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work. We believe that you will do your best at work if you have a work/life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process.

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