Marketing Leader for Sports Brands
1 week ago
SC4 Recruitment Limited is seeking a talented Marketing Leader for Sports Brands to join our team. As a key member of our marketing department, you will play a vital role in shaping the brand's marketing strategy and driving business growth.
In this exciting role, you will develop and execute comprehensive brand marketing strategies, aligning the brand's vision with business goals to ensure consistent messaging across all platforms. You will also drive engaging social media campaigns and impactful activations, overseeing cross-promotional activities across diverse sales channels.
The ideal candidate will have a strong background in consumer goods industries, proven experience in brand marketing, and expertise in social media activations, brand positioning, and campaign delivery. A passion for sports is essential, as you will live and breathe it in this role.
Key Responsibilities:
- Develop and execute comprehensive brand marketing strategies for B2B, B2C, and DTC audiences.
- Align the brand's vision with business goals to ensure consistent messaging across all platforms.
- Drive engaging social media campaigns and impactful activations.
- Oversee cross-promotional activities across diverse sales channels, including retail and e-commerce (Amazon Marketplace).
- Manage and report on annual marketing budgets, ensuring cost-effective and high-impact campaign delivery.
- Use data and analytics to track campaign performance and optimize for better results.
- Collaborate with internal teams, sports ambassadors, and external agencies to bring campaigns to life.
- Lead and nurture a growing marketing team, starting with one direct report.
What You'll Get:
- A competitive salary of £62,000 per annum, based on experience.
- 23 days holiday + Bank Holidays.
- Free on-site parking.
- Pension.
- Bonus.
- Team events and nights out.
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