Senior Digital Analyst

2 weeks ago

Penarth, Vale of Glamorgan, United Kingdom Wealthify Full time

Wealthify – Digital Insights Lead

Welcome to Wealthify, an innovative online saving and investing service based in Wales, UK. We're on a mission to inspire individuals to build their future wealth by making it easy for people to do more with their money.

We're a dynamic team of experts who are passionate about achieving our goals through simplicity, communication, teamwork, trust, and confidence.

The Role

The newly formed Data and Analytics team will play a key role in Wealthify's growth ambitions as it transitions from a start-up to a scale-up. We're seeking a talented individual to join our team as a Digital Insights Lead.

Key Responsibilities:

  • Develop and iterate our digital tagging framework and data layer to gain a deeper understanding of customer behavior, preferences, and pain points.
  • Support product teams in making data-informed decisions to shape their projects and measure their impact and success.
  • Proactively identify trends, opportunities, and problem areas from our digital data, collaborating with colleagues to validate hypotheses and inform new initiatives.
  • Maintain high standards of quality, accuracy, and consistency across all digital data through regular monitoring of outputs and adherence to good implementation practices.
  • Communicate complex technical information effectively to stakeholders, ensuring they understand the insights and recommendations.

What We're Looking For

We value simplicity, communication, teamwork, trust, and confidence. These core values are what make us tick and keep us all on the same page. We're looking for a talented individual with a strong background in digital analytics, preferably in a start-up or fast-paced environment, and/or within Financial Services.

Requirements:

  • Proven experience in digital analytics, preferably in a start-up or fast-paced environment and/or within Financial Services.
  • Evidence of having delivered a tagging implementation to track digital behaviors across websites and/or apps, and the use of data layers.
  • Evidence of using digital data within a wider data architecture, to transform and connect other sources such as CRM data to produce richer insights.
  • Experience in data visualization and the use of BI packages to produce compelling visual outputs.
  • Experience in the following or similar: Google Analytics 4, Google Tag Manager, Google BigQuery, Looker (formerly Google Data Studio), Google Analytics for Firebase, Microsoft Power BI, Working in Public Cloud environment, preferably Azure, SQL and Python programming languages, Multichannel communications platforms like Optimove, Pega or Adobe.
  • Excellent communication skills and stakeholder management; the ability to consult and provide insights and recommendations to senior stakeholders.
  • Proven ability to take initiative and be innovative.
  • An enthusiastic and inquisitive approach to data collection and analysis.

What We Offer

We're a responsible company, and we're constantly working to improve our culture, ethics, impact on the environment, and contribution to charitable causes. We offer a competitive salary of up to £60,000, 24 days' holiday a year, plus bank holidays, hybrid/remote working options, flexible working hours, buy and sell up to 5 days of holiday per year, annual bonus between 0-20% of your annual salary, private medical insurance, death in service cover (x3 your annual salary), income protection insurance, company pension plan, Healthify: a team to support the health and wellbeing of all staff at Wealthify, Ministry of Fun: providing plenty of social activities and events throughout the year, offices in the picturesque Penarth Marina, free office gym, free parking nearby, and a collaboration space and games room.

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