Strategic Social Media Lead

3 weeks ago


Blackburn, Blackburn with Darwen, United Kingdom MET Marketing Full time
About the Role

We are seeking a highly skilled Strategic Social Media Lead to join our team at MET Marketing. The ideal candidate will have a strong background in setting the social media strategy for a brand, with a passion for innovation and a proactive approach to driving social media within a business.

Key Responsibilities
  • Setting the overall social media strategy for the brand
  • Managing a small team, working closely with in-house and agency resources
  • Developing and implementing organic, paid, and influencer marketing campaigns
  • Setting objectives, KPIs, and managing the budget for social media initiatives
About You
  • Proven experience as a Social Media Manager with strategic responsibility for a brand
  • Strong understanding of B2C and B2B markets, with a real interest in driving innovation
  • Ability to work across multiple brands and manage multiple stakeholders
What You'll Be Doing

As our Strategic Social Media Lead, you will be responsible for setting the overall social media strategy for the brand, managing a small team, and developing and implementing organic, paid, and influencer marketing campaigns. You will work closely with in-house and agency resources to deliver the strategy and set objectives, KPIs, and manage the budget for social media initiatives.

We are looking for a highly skilled and experienced Social Media Manager to join our team at MET Marketing. If you are passionate about social media and have a strong background in setting the social media strategy for a brand, we would love to hear from you.



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