Digital Analyst

2 days ago


Leeds, Leeds, United Kingdom Jet2 Limited Full time
About the Role

We are seeking a talented Digital Analyst to join our Marketing Department in the Conversion Rate Optimisation (CRO) Team. As a Digital Analyst, you will support the CRO team in optimising the performance of our digital platforms. Your key responsibilities will include gathering data, analysing user behaviour, and assisting in the implementation of conversion rate optimisation strategies.

Key Responsibilities
  • Data Collection & Analysis: Assist in collecting and analysing website performance data using tools such as Google Analytics, Optimizely, Quantum metric, Big Query & Looker Studio.
  • A/B Testing: Work closely with the CRO lead and specialist to interpret test results and suggest actionable recommendations based on findings.
  • User Experience (UX) Research: Support in conducting user behaviour analysis through available tools & resources.
  • Collaborative Projects: Work with the digital marketing, product, and web development teams to support the execution of CRO & personalisation testing projects.
  • Learning & Development: Engage in continuous learning about CRO best practices, web analytics, digital marketing, and UX design.
What You'll Need
  • GCSE Maths and English (or equivalent) at grade A-C (9-4)
  • You must not hold an existing qualification at the same or higher level to this apprenticeship in a similar subject.
  • You'll have robust numerical and data analysis skills.
  • You'll have a passion for all things digital.
Benefits
  • Hybrid working (we're in the office 2 days per week)
  • Colleague discounts on Jet2holidays and Jet2.com flights
  • Many retail discounts on – travel and leisure, health, and wellbeing, eating out, shopping and lifestyle

The estimated salary for this role is £25,000 - £30,000 per annum, depending on experience.



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