Global Marketing Insights Director

3 days ago


London, Greater London, United Kingdom Ancestry Full time

About The Opportunity

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Ancestry, the global leader in family history, is looking for a seasoned strategic analytics leader to join our Global Commercial Analytics organization. As a key strategic business partner for International GM, Head of International Finance, and Head of Global Commercial Analytics, you will lead a team of 4 and report directly into this leadership group.

In this role, you will drive strategy, revenue, and media optimization efforts at $250M+ international businesses. You will also standardize KPIs, dashboards, data sources, etc. for simplicity, scale, and cost optimization.

Your Key Responsibilities:

  • Lead the International Analytics team for customer and marketing analytics, driving effectiveness and efficiency.
  • Partner with International GM to develop a vision and roadmap for best-in-class analytics and reporting capabilities for Ancestry International Markets.
  • Help the International Marketing Team unlock growth and opportunity in markets across the world.
  • Collaborate deeply with US Analytics, Data Warehouse, Data Governance, and compliance teams.
  • Provide expert consultation and regular updates to key stakeholders and Ancestry's senior leadership team.


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