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Dynamic Brand Growth Specialist
1 month ago
As a Dynamic Brand Growth Specialist, you will play a crucial role in driving the growth of premium drinks across multiple challenger brands. Reporting to the Head of Marketing, you will be part of a small team of drinks specialists who are passionate about delivering impactful market activations.
Key Responsibilities- Brand Strategy: Develop and execute comprehensive brand strategies for assigned portfolio brands, aligning with company objectives and market trends. This includes conducting thorough market analysis and competitive research to identify growth opportunities and stay ahead of industry trends.
- Brand Development: Drive brand growth through innovative marketing initiatives, product launches, and consumer engagement activities. You will collaborate with internal teams such as sales, trade marketing, and brand owners to ensure seamless execution of brand initiatives.
- Budget Management: Manage budgets of varying sizes effectively, tracking expenditures and ensuring optimal return on investment for brand activations.
- Minimum 2 years experience in brand management within the spirits or beverage industry, with a proven track record of success.
- Strong analytical skills, with the ability to interpret data and insights to drive decision-making.
- Excellent communication skills, with the ability to effectively collaborate with internal and external stakeholders.
- A competitive salary of £60,000 - £80,000 per annum, depending on experience.
- The opportunity to work with a dynamic team and contribute to the growth of a leading spirits company.
- A fast-paced environment that is ideal for those who thrive in challenging situations and demonstrate the ability to adapt and innovate in response to market dynamics and competitive pressures.