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Category Development Executive

2 months ago


Weybridge, Surrey, United Kingdom Accolade Wines Limited Full time
About Us

At Accolade Wines Limited, we're passionate about enriching everyday moments through our amazing wine brands. Our purpose is to drive long-term thinking and create a sustainable future for the wine category and our business.

About the Role

We're seeking a skilled Category Development Executive to join our close-knit Category Team. As a key member of our team, you'll be responsible for building category growth in partnership with our focus customers (retailers), leveraging our strong category leadership position. You'll also equip and influence our Sales and Trade & Brand Marketing colleagues with category-led analysis, recommendations, and planning.

Key Responsibilities
  1. Be the go-to category expert about the convenience channel and its specific retailers (i.e., customers) - Symbols, Wholesale, Independents.
  2. Owning all external category relationships with our convenience customers, converting data into insights, and making compelling category stories.
  3. Tracking, reviewing reports, and explaining the performance of the category and of Accolade in convenience, developing and maintaining these reports for customers and the sales teams.
  4. Identifying sales opportunities and risks for Accolade in the convenience channel.
  5. Bringing the independent and objective voice of category to influence commercial sales teams.
  6. Supporting the Senior Category Manager in meeting the needs of a wider set of internal and external customers.
Requirements
  • Degree level
  • 1-2 years experience in an FMCG environment, either in Shopper Insight, Consumer Insight, or Market Data agency, or in a role that was either in or came into contact with a category management team (i.e., sales, trade marketing, or brand marketing).
  • Preferred experience: use of Nielsen or Circana (was IRI) data, and/or Kantar data systems, and/or loyalty card-based software (e.g., Dunn Humby, SIP/Nectar, Quantium, Hive).
What You'll Bring
  • Professional Development: in conjunction with your manager, you'll build and follow your own bespoke Professional Development Plan (PDP).
  • Continuous Learning: using your PDP, regular 1:1s with your manager, quarterly goals, and Accolade training resources, you'll be in a cycle of act-reflect-change to continuously grow.
  • Psychological Safety: the category team has a culture for Growth Mindset and Beginners Mind, where you'll share and receive all ideas and perspectives openly.
  • Celebration and Recognition: we have an everyday rewards scheme, where you can nominate your colleagues and be nominated yourself.
What You Can Expect
  • Accolade Wines Limited will provide the ideal climate and a hand-picked rewards package for you to make a difference in our successful and growing business.
  • You'll have access to wine allowance and access to unique wine specials, flexible working (up to 2-3 days working from home), paid parental leave, and more.