Solutions Marketing Expert
4 weeks ago
Job Summary:
We are seeking an experienced Solutions Marketing Expert to join our team at Basware. This is a unique opportunity to drive the development of marketing programs for assigned product areas across our portfolio of solutions.
About the Role:
The ideal candidate will have experience as a product manager or higher at a SaaS company and will be responsible for creating and overseeing the execution of marketing programs with limited guidance.
Key Responsibilities:
- Create global messaging and positioning for assigned products to address buying audiences' challenges
- Manage buyer and market insights, value proposition, and messaging
- Develop sales and marketing plans for services portfolios
- Become an expert in audience-centric marketing approach and communicate product innovations to customers
- Evangelize solutions and their key differentiators to prospects, customers, partners, and Basware employees
Critical Skills and Qualifications:
- Executive presence and comfort presenting to C-level executives and customers
- Motivated to drive change and bring new ideas for best practices and process improvement
- Collaborative leadership skills to influence and motivate marketing peers
- Excellent communication and writing skills to native English standard
- Innovative and creative thinker with demonstrable skills in developing product positioning and tailoring messages to specific buyer audiences
- Ability to understand nuances of a global organization and product portfolio
Requirements:
- Experience as a product manager or higher at a SaaS company
- Financial services industry experience is a major advantage, including marketing to the office of the CFO
About Us:
Basware is a leading provider of digital invoicing and payments solutions. We offer a comprehensive range of services that help businesses manage their finances efficiently.
Compensation:
Salary: $120,000 - $150,000 per year, depending on experience. Benefits include health insurance, retirement plan, and generous paid time off.
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