Operations and Technology Manager

3 weeks ago

London, Greater London, United Kingdom Checkout Group Full time

We are seeking a highly skilled Operations and Technology Manager to join our global marketing team. As an Operations and Technology Manager, you will be responsible for managing our marketing technology stack and building automated processes to improve data collection and reporting.

Job Description

The ideal candidate will have experience working with marketing automation platforms such as Pardot and Salesforce, as well as excellent project management skills and attention to detail.

You will work closely with various stakeholders across the marketing org to support their needs around campaign execution, operations, and new project deliverables.

Responsibilities include:

  • Maintaining and optimizing the technical backbone of our marketing technology stack and its integrations (Salesforce, Pardot, 6Sense, Cvent, ...).
  • Taking full ownership of our Marketing Automation platform (Pardot) and working closely with the Salesforce team to improve the feedback loop between teams and ensure data flows efficiently.
  • Developing and maintaining lead enrichment, scoring, qualification, and routing mechanisms, as well as continuously fine-tuning them to match the changing needs and priorities of the business.
  • Supporting the user community in the rollout, documentation, and enablement of new tools and processes. Implementing automated processes and integrating new tools to collect and aggregate strategic data points.
  • Ensuring we have the right tools, processes, and structures (UTMs) in place to track engagement across all stages of the marketing and sales funnel.
  • Ensuring data structure, integrity, and collection processes are aligned with reporting and business needs, including tracking and attribution of multi-touch user journeys.
  • Working closely with various stakeholders across the marketing org to support their needs around campaign execution, operations, and new project deliverables.
Salary and Benefits

Estimated salary: $90,000 - $120,000 per year. We offer a comprehensive benefits package, including health insurance, retirement plan, and paid time off.

To be successful in this role, you will need:

  • 3+ years of experience in marketing, revenue operations for B2B businesses.
  • Experience working across different marketing and CRM technologies, preferably: Pardot, Salesforce, Google Analytics, LinkedIn, 6Sense, Drift, Traction Complete.
  • Deep knowledge in executing best practice marketing automation, executing inbound workflows and sequences in MAPs; assessing custom fields, scoring, routing, and campaign tracking/attribution.
  • Excellent project and task management skills, critical attention to detail, and a love for problem-solving.
  • You are a self-starter, enjoy proactively seeking solutions, and have an entrepreneurial approach to building out the best marketing automation solutions.

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