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Content Strategist

1 month ago

Sheffield, Sheffield, United Kingdom CRH Full time
Job Summary: As a Communications and Content Executive at CRH, you will lead communications content planning, design, and execution across various channels. Your goal is to create engaging content for different audiences and support the company's ambition.

This role involves designing an overall editorial plan, collaborating with teams to gather content and news stories, producing high-quality content, and experimenting with content formats to reach target audiences. You will also consolidate internal communication messages and ensure alignment with external messaging.

The ideal candidate has a communications/marketing qualification or equivalent work experience. They must have exceptional writing and editing skills, experience in communications measurement, project and stakeholder management skills, and technical experience working across digital/social media platforms. Fluency in English is required, with other languages an advantage.

Key Responsibilities:
  • Design and implement an overall editorial plan to ensure content alignment and timely delivery.
  • Collaborate with regional and global teams to gather content and news stories to support upcoming content and activities.
  • Produce high-quality content for various audiences, including employee newsletters, video content, press releases, and website copy.
  • Experiment with and optimise content formats to reach and engage target audiences.
  • Consolidate internal communication messages and ensure alignment with external messaging.
  • Monitor and measure the effectiveness of communications activity and channels.
  • Engage external suppliers for content creation, as required.