Senior Marketing Strategist

1 day ago


Sheffield, Sheffield, United Kingdom Tes Global Full time
Job Description:

We are seeking a skilled Senior Marketing Strategist to join our team at Tes Global. This role will involve owning and delivering the marketing plan for the Staff Management product vertical, driving demand generation, revenue pipeline, brand awareness, and customer marketing. The ideal candidate will have proven experience in revenue marketing, growth marketing, or product marketing for a SaaS business and be able to work closely with product managers and UX colleagues to understand the value and impact of a product on customers.

The Senior Marketing Strategist will report to key stakeholders on campaign successes, failures, and learnings, using data to inform insights and recommendations. Additionally, they will collaborate with fellow marketing professionals to support overall marketing objectives and work jointly with digital marketing teams to build and develop product pages, journeys, content, and PPC strategies.

This is a fantastic opportunity for an experienced marketer to take ownership of a critical product vertical and drive commercial success through strategic planning and execution.

Key Responsibilities:
  • Develop and deliver comprehensive marketing plans to drive demand generation, revenue pipeline, brand awareness, and customer marketing
  • Analyse campaign performance and provide data-driven insights and recommendations to stakeholders
  • Collaborate with product and UX teams to create and execute go-to-market plans for product developments
  • Work with digital marketing teams to build and develop product pages, journeys, content, and PPC strategies

Requirements:
  • Proven experience in revenue marketing, growth marketing, or product marketing for a SaaS business
  • Strong analytical skills and proficiency in interpreting data to drive strategic decision-making
  • Excellent project management skills to handle multiple initiatives and stakeholders

Salary: £56,000 per annum
Location: Sheffield, UK

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