Digital Marketing Specialist
3 weeks ago
We are seeking a highly motivated and results-driven Digital Marketing Specialist to join our team at Be Technology. As a key player in our digital marketing department, you will be responsible for executing and optimizing our campaigns across various channels.
Estimated salary: £28,000 - £31,000 per annum.
About the Role:- Lead Generation Strategies: Develop and implement effective lead generation strategies using paid search (PPC), SEO, email marketing, and social media.
- Campaign Management: Create, manage, and optimize paid search campaigns across Google Ads and other platforms to drive high-quality traffic and conversions.
- Data Analysis: Analyze digital marketing campaign performance using Google Analytics and track KPIs to optimize strategies and identify new opportunities for growth.
Requirements:
- PPC Experience: Minimum 2 years of hands-on experience managing paid search campaigns, particularly focused on lead generation.
- SEO Knowledge: A solid understanding of SEO principles, keyword research, and content optimization to drive organic traffic.
- Email Marketing & Social Media: Proven ability to plan, execute, and measure email campaigns and manage social media accounts to achieve marketing goals.
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