Senior Fragrance Marketing Specialist
4 weeks ago
Senior Fragrance Marketing Specialist
Arthur Edward is a leading beauty, personal care and FMCG recruitment agency. We find top talent along the product lifecycle to innovate, launch and market bestselling cosmetic and beauty products.
This role is for a Senior Fragrance Marketing Specialist to lead the way on NPD and Marketing for four licensed global fragrance brands. The ideal candidate will have experience in a similar role and understand the challenges and opportunities ahead.
Key Responsibilities:
- Create NPD concept briefs with global relevance and appeal
- Oversee bottle design and fragrance packaging, collaborating with production and fragrance teams
- Develop marketing campaign concepts
- Analyse target consumer base, with input from brand team
- Manage pre-launch initiatives and social media
- Identify and structure customer strategy
- Define strategy and plans for sales & marketing campaigns
- Train and guide sales team
This hybrid role is based in the Hertfordshire office 2-3 days each week. Regular trips to NYC are an exciting aspect of the role, as you manage development and expansion of these global fragrance brands.
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Hertfordshire, United Kingdom Arthur Edward Full timeKey ResponsibilitiesCreate NPD concept briefs with global relevance and appealOversee bottle design and fragrance packaging, collaborating with production and fragrance teamsDevelop marketing campaign conceptsAnalyse target consumer base, with input from brand teamManage pre-launch initiatives and social mediaIdentify and structure customer strategyDefine...
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