Trade Marketing Executive

3 days ago


Leeds, Leeds, United Kingdom Talent Magpie Full time
About the Role

As a Trade Marketing Manager at Talent Magpie, you will play a pivotal role in enhancing our client's presence across retail and distributor channels. This challenging position requires strategic planning and hands-on execution to ensure the brand remains competitive and innovative in the fast-paced consumer electronics industry.

The ideal candidate will act as a bridge between the marketing and sales teams, driving brand visibility, maximizing retail opportunities, and ensuring seamless execution of trade initiatives. With experience in trade marketing, category management, or channel strategy within the consumer electronics or FMCG sectors, you will thrive in this dynamic environment.

Key Responsibilities:

  • Develop and implement trade marketing strategies that align with business objectives and drive sales growth across multiple channels.
  • Collaborate closely with retail and distributor partners to develop tailored marketing initiatives, promotions, and activations.
  • Provide tools, training, and materials to sales teams to enhance channel performance and optimize in-store execution.
  • Design and oversee trade promotions, including product launches, seasonal campaigns, and in-store activations, ensuring high ROI.
  • Analyze shopper behaviors, market trends, and competitor activities to refine strategies and identify new opportunities.
  • Monitor the effectiveness of trade marketing activities, providing detailed reports and recommendations for continuous improvement.

Salary: £60,000 - £80,000 per annum



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