Trade Marketing Executive
3 weeks ago
Role Overview
Talent Magpie is seeking a skilled Trade Marketing Manager to enhance the presence of a renowned consumer electronics brand across retail and distributor channels. This pivotal role combines strategic planning with hands-on execution, ensuring the brand remains competitive and innovative within a fast-paced industry.
About the Job
The ideal candidate will act as the bridge between marketing and sales teams, driving brand visibility, maximizing retail opportunities, and ensuring seamless execution of trade initiatives. A dynamic professional with experience in trade marketing, category management, or channel strategy within the consumer electronics or FMCG sectors is required.
Key Responsibilities
- Design and implement trade marketing strategies that align with business objectives and drive sales growth across multiple channels.
- Collaborate closely with retail and distributor partners to develop tailored marketing initiatives, promotions, and activations.
- Provide tools, training, and materials to sales teams to enhance channel performance and optimize in-store execution.
- Develop and oversee trade promotions, including product launches, seasonal campaigns, and in-store activations, ensuring high ROI.
- Monitor the effectiveness of trade marketing activities, providing detailed reports and recommendations for continuous improvement.
Candidate Profile
A successful Trade Marketing Manager should possess strong analytical abilities with a data-driven approach to decision-making. Exceptional communication and stakeholder management skills, with the ability to influence and collaborate effectively across teams, are also essential. A proactive attitude and flexibility to travel as needed to visit retail partners and attend events are required.
What's in It for You?
- A competitive salary of £60,000 - £80,000 per annum.
- Opportunity to work with a leading consumer electronics brand at the forefront of innovation.
- Career progression in a global organization with a strong commitment to employee development.
- The chance to make a tangible impact on the brand's market presence and growth.
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