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Digital Marketing Specialist
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Job Title: Digital Coordinator
About the Role:
The Advocate Group is seeking a highly motivated and organized Digital Coordinator to join their EMEA team. As a key member of the team, you will play a crucial role in the development and execution of digital marketing strategies for top brands across the UK.
Key Responsibilities:
- Content Creation: Develop engaging content for social media channels using local events and athletes.
- Campaign Management: Plan and manage both paid and organic social media campaigns, including budget oversight and collaboration with the central digital team to maximize campaign success.
- Content Sharing: Share global and EMEA content on local social media platforms.
- Partnerships: Collaborate with third-party digital media partners (brands, websites, and other platforms) to expand content reach.
- Influencer Management: Oversee the local social media influencer program, including negotiations, content brief creation, and performance tracking.
- Digital Content: Handle digital content for all brands in the product.
- Content Production: Work with the RCM to support content production, delivering top-notch brand lifestyle and product content.
- Website Management: Keep the local website updated with the latest news and events.
- Performance Tracking: Track and report campaign performance with key metrics, identifying insights for future campaigns.
- Translation: Fully translate the local website, including menus, news articles, and event posts.
Requirements:
- Strong understanding of digital marketing principles and social media platforms.
- Excellent communication and project management skills.
- Ability to work independently and as part of a team.
- Strong attention to detail and organizational skills.
- Proficiency in content creation and management tools.