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Group Marketing and Campaigns Director
2 months ago
We are seeking a highly experienced and innovative Group Marketing and Campaigns Manager to lead our marketing team and drive learner recruitment across diverse demographics.
This is an exciting opportunity to play a pivotal role in executing our marketing strategy and leading a talented team focused on increasing learner recruitment.
Key Responsibilities- Team Leadership: Manage and inspire the marketing, digital, website, and graphic design teams to achieve performance targets, fostering a proactive and supportive environment.
- Campaign Management: Develop and implement creative recruitment campaigns tailored for 16-18-year-olds, degree-level students, adult learners, and apprentices, ensuring alignment with growth targets.
- Data Analysis: Analyze and present data from recruitment initiatives to refine strategies and enhance future campaigns.
- Content Development: Oversee the creation of engaging marketing materials and positive PR content across various platforms, ensuring accuracy and relevance.
- Event Coordination: Manage key events such as learner awards, open evenings, and career fairs, ensuring strong marketing presence and support.
- Stakeholder Engagement: Build strong relationships with internal departments to enhance collaboration and marketing effectiveness.
- Experience: Proven experience in a senior marketing role, ideally within the education sector, with a track record of successful campaign planning and implementation.
- Qualifications: Relevant industry qualifications (e.g., CIM, CIPR), along with a degree or equivalent.
- Skills: Exceptional planning, organizational, and communication skills; strong analytical capabilities; proficiency in digital marketing and IT systems.
- Attitude: A collaborative approach, with a commitment to safeguarding, equality, and promoting a positive learning environment.
Morgan Hunt is a multi-award-winning recruitment business for interim, contract, and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies. We value innovation, teamwork, and a commitment to excellence in all that we do.
If you're ready to take on this challenge and lead transformative marketing initiatives, we want to hear from you.
To apply, please submit your CV and a cover letter detailing your relevant experience and vision for the role. Applications will be reviewed on a rolling basis, so early submission is encouraged.
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