Digital Marketing Specialist
4 weeks ago
- Develop and implement SEO strategies to optimize website traffic and improve search rankings.
- Manage and execute paid search and paid media campaigns (PPC).
- Oversee ad campaigns across various platforms.
- Lead email marketing initiatives, ensuring segmentation is customer-focused and data-driven.
- Confidently manage end-to-end marketing campaigns, from strategy to performance analysis.
- Minimum of 4 years' experience in a digital marketing role, with proven results.
- Strong experience in SEO management and PPC.
- Expertise in email marketing, including audience segmentation.
- Ability to create, manage, and analyze digital campaigns across multiple platforms.
- A Bachelor's degree in Marketing or a related field (or equivalent experience).
- Flexibility and adaptability in a fast-paced environment.
- Ability to understand and engage with an older target demographic.
- Enthusiastic about learning and ongoing personal development.
- Keen interest in industry trends and best practices.
- Proactive and progression-focused with a desire to contribute to the brand's success.
- 23 days annual leave plus your birthday off.
- Opportunity to use a budget to spend on the brand's products to gain a deeper understanding of the market.
BeTechnology Group Limited is acting as an Employment Agency in relation to this vacancy.
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