Digital Sales Director

4 weeks ago

London, Greater London, United Kingdom https:jobs-redefined.cositemap Full time
Job Title:
Group Account Director, Converged Sales

About the Role:
We are seeking an experienced Group Account Director to lead our converged sales efforts in the UK market. As a key member of our sales team, you will be responsible for developing and executing strategic sales plans to drive revenue growth across our digital and streaming platforms.

Key Responsibilities:
  • Develop and implement strategic sales plans to maximize advertising revenue across our digital and streaming platforms in the UK market.
  • Identify and pursue high-value new business opportunities within existing accounts and potential new clients.
  • Provide expert guidance on converged advertising strategies, with a focus on My5, PlutoTV, Paramount+, and YouTube.
  • Build and maintain strong relationships with C-level executives and senior decision-makers at key brands and agencies in the UK digital advertising space.
  • Present high-level, compelling advertising proposals that showcase the unique benefits of our digital and streaming platforms.
  • Act as the primary point of contact for strategic accounts, ensuring client satisfaction and long-term partnerships.
  • Lead, motivate, and supervise a team of Account Directors and Account Executives specializing in digital and streaming advertising sales.
  • Mentor team members on industry best practices, emerging trends, and leadership skills in the UK streaming and digital video landscape.
  • Oversee account-level P&L and manage project scopes to ensure profitability across all digital platforms.
  • Foster a culture of innovation and excellence within the sales team.
  • Develop and maintain a comprehensive understanding of our digital and streaming ecosystem, including My5, PlutoTV, Paramount+, and YouTube channels.
  • Stay at the forefront of developments in digital video advertising, including programmatic, addressable TV, and advanced targeting capabilities.
  • Provide strategic feedback to product, marketing, and senior management teams on market demand and new feature development.

Requirements:
  • Extensive experience in agency advertising sales, with a strong focus on digital video and streaming platforms in the UK market.
  • Proven track record of managing and growing major digital advertising accounts, demonstrating strong client relationship management skills.
  • In-depth knowledge of the UK media landscape, particularly in streaming and digital video, including familiarity with key players and market dynamics.
  • Demonstrated ability to develop and execute successful sales strategies that drive revenue growth and client engagement.
  • Bachelor's degree required.
  • Ability to think strategically and translate complex data into actionable insights for clients.
  • Leadership and team management.
  • Negotiation and client relationship management.
  • Financial acumen and budget management.
  • In-depth knowledge of the UK digital and streaming advertising ecosystem.

About Paramount:
Paramount is a global media and entertainment company with a diverse portfolio of iconic consumer brands. Our company offers innovative streaming services and digital video products, as well as powerful capabilities in production, distribution, and advertising solutions for partners on five continents and across more than 180 countries.

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