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Digital Marketing Specialist

2 months ago

Manchester, United Kingdom boohoo group Full time
About the Role

We are seeking a highly skilled SEO Assistant to join our Digital Marketing team at PrettyLittleThing. As a key member of our team, you will play a crucial role in driving our optimization strategy forward and contributing to the growth of our online presence.

Key Responsibilities
  • Assist in growing organic traffic and revenue for the site in line with forecasts and business objectives.
  • Perform regular keyword research to identify new areas for growth and optimize categories, sub-categories, and campaigns.
  • Assist with the production of French site copy and analyze competitors and the market to identify opportunities for outreach and link-building.
  • Gather data and generate reports to carry out performance analysis.
Requirements
  • Fluent in French and English.
  • Basic understanding of Digital Marketing.
  • Strong copywriting skills.
  • Experience with Microsoft packages and strong Excel skills.
  • PrettyLittleThing operates in a fast-paced environment, and you must be able to keep up with the pace of a truly fast-fashion brand.
  • A passion for data, analysis, and the technical aspects of digital marketing.
  • Great time management skills and adaptability to changes in business requirements.
What We Offer
  • Free parking.
  • 25 days holiday.
  • Free on-site gym with daily classes.
  • Discretionary Bonus Scheme.
  • Company shares schemes.
  • 40% staff discount.
  • Monthly social events.
  • Salary sacrifice pension scheme.
  • Flexible working hours.
  • Cycle to work scheme.
  • Childcare support.
About Us

PrettyLittleThing is a fast-paced and growing business that values diversity and inclusivity. We are committed to creating a workplace that is welcoming and respectful to all employees. If you require any reasonable adjustments, please let us know.