Senior Paid Media Manager

2 months ago


Brighton, Brighton and Hove, United Kingdom Prolific 10 Limited Full time

We are Prolific 10, a PPC and content marketing agency based in Brighton, focused on driving tangible results for our clients.

The successful candidate will be responsible for managing the strategies and performance for a portfolio of clients, covering planning, optimisation, and analysis of accounts.

Key responsibilities include:

  • P&L responsibility for all PPC accounts
  • Perform in-depth PPC analysis, actioning findings to help maximise ROI
  • Identify new opportunities and optimise performance
  • Increase CTR, quality score, conversions, conversion rates and decrease CPC
  • Perform routine account maintenance and optimisation through campaign, keyword, and ad copy analysis
  • Maintain a proactive approach to ad copy and landing page testing to improve conversion rate
  • Competitor analysis
  • Ensure best practices and new developments are in place across all accounts
  • Communicate to management on project development, timelines, and results
  • Keep up to date with search & PPC related trends and industry developments
  • Create reports for clients and management
  • Day-to-day client communications
  • Attend client meetings when required
  • Assist with new business development pitches where required

Requirements:

  • 3+ years' agency experience
  • An in-depth knowledge of Google Ads & Bing Ads (Search & Display)
  • Experience in Meta Ads, LinkedIn Ads and YouTube Ads
  • Intermediate to advanced Excel knowledge
  • Experience working with medium to large account budgets
  • Strong attention to detail
  • Excellent organisation skills with an ability to multi-task
  • Understanding of audience targeting and how to use it effectively
  • Understanding of scripts and how to use them to better the account performance
  • Comfortable with keyword bidding both automated/manual
  • Strong commercial acumen, highly numerate and analytical
  • Excellent communication skills - written and verbal
  • A good understanding of Google Analytics 4 and Google Tag Manager

Google Ads Certified (Search, Display, Video, Google Shopping)

Benefits:

  • Highly competitive salary
  • Individual annual training and development budget
  • Work within a fast-growing small agency environment
  • Relaxed, casual dress and modern Brighton office space
  • Regular team socials


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