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Senior PR and Communications Executive

1 month ago


London, Greater London, United Kingdom boohooMAN Full time

We're seeking a Senior PR and Communications Executive to join our team at boohooMAN. As a key member of our PR and Communications department, you'll play a crucial role in leading and overseeing our global PR and Communications strategy.

Key Responsibilities:

  • Support the PR and Talent Manager on all global press and collaborations, maintaining brand image and driving positive exposure.
  • Collaborate with cross-functional teams to ensure brand consistency and enhance positive public perception.
  • Develop and implement global PR strategy, including ideation and development.
  • Support on Global VIP events and Press brand activations, including trips, product launches, and collaborations.
  • Monitor, analyse and evolve media coverage and positive brand sentiment.
  • Stay informed about industry trends, competitor activities, and emerging marketing technologies to inform strategic decision-making and innovative ideas.
  • Lead on weekly marketing calls from a PR POV, representing your team.
  • Weekly/monthly reporting and tracking.
  • Budget management, including raising, negotiating and tracking payments.
  • Be the main point of contact for all external press agencies.
  • Compile all boohooMAN press releases and manage press outreach, including product placement, pitching and relationship development.
  • Lead with weekly press mailers and gallery pitching.
  • Develop, manage and maintain Press/Influencer + VIP relationships and gifting.
  • Support the PR and Talent Manager on VIP talent partnerships and collaborations.

Requirements:

  • Previous experience in a Senior/Executive PR level role in the fashion industry.
  • Demonstrate a strong interest and experience in online fashion retail, ideally in the fast fashion sector.
  • Confident in leading and presentation calls, both internal and external.
  • Able to travel and work at a fast pace.
  • Excellent communication and people skills.
  • Creative thinker with a passion for fashion, trends, and storytelling.
  • Strong organisational and time-management abilities.
  • Strong negotiation skills.
  • Creativity and commercial awareness.
  • Excellent IT skills, including Microsoft Office package.

Why boohooMAN?

We're a dynamic and fast-paced company, always pushing boundaries and innovating. As a Senior PR and Communications Executive, you'll have the opportunity to grow your career and be part of a team that values individual differences and promotes a positive work-life balance.

We offer a range of benefits, including core hours, flexible working, and up to 40% discount on our brands. Our social calendar is next level, and we're proud to offer a buzzing atmosphere and the boohoo family culture wherever you work.