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Marketing Manager, Primary
1 month ago
We are seeking a highly skilled Marketing Manager to join our Schools sector marketing team. As a Marketing Manager, you will be responsible for leading the implementation of marketing strategies, particularly writing and creating engaging content, across our exciting portfolio of products in the Primary sector.
As a key member of our marketing team, you will work collaboratively with colleagues in Cambridge and around the world to deliver the best campaigns possible, to support the growth of this portfolio. You will be responsible for ensuring budgets are spent in the best way to deliver ROI, measuring the success of your campaigns against KPIs and presenting your analysis to stakeholders, taking forward learnings to your next projects.
About YouYou will have a range of experience in planning and delivering successful, multi-channel marketing campaigns, with a strong understanding of how best to utilise digital channels. You'll know how to tailor content to different audiences and write engaging, clear and effective copy across all platforms. Your proven project management experience and diligent approach to deadlines will ensure multiple projects are delivered on time, and your eye for detail will ensure quality is consistently high.
You'll be a self-starter and independent, but also a strong team player who builds positive relationships with colleagues across teams and countries. You'll use your understanding of customer needs and challenges to inform your campaigns, and your creativity to deliver results.
Essential Skills, Knowledge and Qualifications- Exceptional copywriting, editing and proofreading skills
- Attention to detail and eye for design
- Experience briefing and delivering projects with external agencies
- Proven experience leading and delivering multi-channel marketing campaigns
- Experience measuring and reporting on campaign success
- Strong understanding of digital marketing
- Insights-driven and results-oriented
- Excellent communicator and confident presenter
- A proactive team player who seeks solutions to challenges
- Highly organised and motivated to manage competing deadlines, and experience of using project management tools
