Content Marketing Specialist

2 weeks ago


Crieff, Perth and Kinross, United Kingdom Crieff Hydro Family of Hotels Full time

About Crieff Hydro Family of Hotels

We are a leading hospitality company with a rich history of welcoming generations of families to our stunning properties in Scotland.

Role Overview

We are seeking a highly skilled Content Marketing Specialist to join our team and play a pivotal role in shaping and promoting our diverse offerings.

Key Responsibilities

  • Content Creation
    • Develop engaging and creative content for various platforms, focusing on wildlife safari experiences, Action Glen family activities, 1881 gin experiences, and other family-friendly offerings.
    • Produce high-quality photos and videos showcasing the unique aspects of Crieff Hydro's amenities.
  • On-site Presence
    • Travel to multiple Crieff Hydro locations on a weekly basis to capture authentic content.
    • Collaborate with on-site staff to ensure a comprehensive understanding of each facility, enabling accurate and compelling storytelling.
  • Social Media Management
    • Take the lead in managing and curating content for social media channels in the family of hotels.
    • Stay up to date with social media trends and implement strategies to enhance our online presence.
  • Collaboration
    • Work closely with the marketing team to align content creation with broader marketing strategies.

Requirements

  • You'll be a social media whiz who lives and breathes content across all platforms; Instagram, TikTok, LinkedIn, Facebook, and Twitter, with experience implementing social media strategies and growing an engaging audience.
  • Strong creative and storytelling skills.
  • Proficient in photography and videography.
  • Ability to travel and a valid driver's license.
  • Confident in managing social media platforms.
  • Enthusiastic about family-friendly and outdoor activities.

What We Offer

  • Free team meals.
  • Up to 30% off food in all of our restaurants.
  • Discounted hotel stays so you can explore Scotland at your leisure.
  • Discounted leisure membership.
  • Discounts on activities at Action Glen and our Riding Centre.
  • Discounts at our retail from our boutiques, leisure clubs, and more.
  • Discounted childcare at BIG Country kids club based at Crieff Hydro.
  • This role is a hybrid role, so you can choose to split your time between our wonderful locations across Scotland and your home base.
  • A talented, energetic, dynamic team to work with.


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