Lead AI Marketing Innovator

3 days ago


London, Greater London, United Kingdom RAPP Full time
About the Role:
RAPP is a global marketing leader looking for an exceptional Lead AI Marketing Innovator to spearhead our AI strategy. This individual will be responsible for innovating and optimising marketing campaigns through AI-driven solutions, collaborating with cross-functional teams, and leading projects from concept to delivery.

Key responsibilities include designing and implementing AI-powered predictive models, A/B testing and experimentation methods, and data visualisation techniques to communicate complex analyses to stakeholders.

Responsibilities:
- Develop and implement AI-driven marketing strategies and solutions
- Design, build, and deploy predictive models using Python, SQL, Bash, and Git
- Collaborate with cross-functional teams to uncover insights and deliver actionable recommendations

Requirements:
- Bachelor's degree in Computer Science, Mathematics, Physics, or a related field
- 5+ years of experience in building machine learning models for tasks like recommendations, segmentation, forecasting, and optimising marketing spend
- Excellent communication skills with the ability to distil complex analyses into insights that clients can easily understand and act on

Salary Estimate:
$150,000 - $170,000 per annum based on location and experience.

Why Join RAPP?
We are at the forefront of AI and marketing, offering a dynamic environment where you'll have the freedom to experiment, innovate, and shape the future.

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