Content Marketing Specialist
4 weeks ago
We are seeking a highly skilled Content Marketing Executive to join our team at Marlborough Highways. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive content marketing strategy that showcases our expertise and thought leadership in the civil engineering industry.
Key Responsibilities:- Content Calendar Management: Oversee the planning and scheduling of content across multiple channels, ensuring timely updates of internal news via our internal news board and through email communications.
- Client Reporting: Create reports for clients, showcasing our activities, presenting them in a professional manner.
- Award Submissions: Plan and manage deadlines for industry award submissions, ensuring all materials are written and submitted on time, collaborating with internal teams.
- Case Studies: Research, draft, and finalise case studies that highlight successful projects.
- Press Releases: Write press releases to share company news and significant achievements, liaising with our clients where necessary and targeting appropriate audiences.
- Magazine and Newsletter Production: Lead the content development and production of our bi-annual external magazine and monthly e-newsletters, collaborating with team members to generate ideas, draft articles, and oversee the design and distribution process.
- Website Updates: Regularly update the company website with news stories, contract awards, case studies, and other relevant content, ensuring that the website remains up-to-date and a reflection of Marlborough's activities and achievements.
- Monthly Reports: Contribute to the marketing team's monthly report, tracking the performance of content and campaigns, providing insights and recommendations to improve engagement and outcomes.
- Ad Hoc Activities: Participate in and support ad hoc public-facing events, such as community and school events.
- Joint Marketing Campaigns: Plan and execute joint collaborative campaigns, working closely with clients, suppliers, and charity partners.
- Excellent Communication Skills: Ability to create clear, compelling content for a variety of audiences and platforms, with an eye for detail and strong proofreading skills.
- Content Creation Experience: Proven experience in creating and managing content across different media, including websites, newsletters, and press releases.
- Project Management Skills: Strong organisational skills with the ability to manage multiple projects simultaneously, working to deadlines and maintaining attention to detail.
- Digital Literacy: Proficiency with content management systems, email marketing tools, basic website management, and social media platforms.
- Adaptability and Flexibility: Desire to support ad hoc activities, such as public engagement events, school visits, and other ad hoc tasks, with a positive, can-do attitude.
- PR and Media Relations Experience: Experience in drafting press releases and working with media outlets.
- Award Submissions Experience: Familiarity with preparing award entries and managing submission deadlines.
- Education: Degree in communications, marketing, journalism, public relations, or a related field, or equivalent experience in a similar role.
- Access to 24/7 GP Service: Our employees have access to a 24/7 GP service, providing them with convenient and confidential healthcare support.
- Accident and Life Cover: We offer comprehensive accident and life cover to our employees, providing peace of mind and financial security.
- Annual and Monthly Employee Awards: We recognise and reward our employees' hard work and dedication through our annual and monthly employee awards.
- Training and Development Opportunities: We invest in our employees' growth and development, providing training and development opportunities to help them reach their full potential.
- Death in Service Cover: We offer death in service cover to our employees, providing financial support to their loved ones in the event of their passing.
- Private Pension: We contribute to our employees' private pension, helping them to build a secure financial future.
- Free On-Site Parking: Our employees enjoy free on-site parking, making it easy to get to work and reducing their carbon footprint.
- Two Paid Volunteer Days per Year: We encourage our employees to give back to their communities through our paid volunteer days.
- Complimentary Lunch Made by Our On-Site Chef: Our employees enjoy complimentary lunch made by our on-site chef, providing a healthy and delicious meal option.
- Use of Our On-Site Gym: We offer our employees the use of our on-site gym, providing a convenient and motivating way to stay fit and healthy.
We know people matter: We respect, care, and invest in our people, the communities in which we work, and our common future. We are open, honest, and above all, fair.
We take pride in everything we do: We speak positively, deliver quality, act safely. Always.
We have spirit: We promote a positive atmosphere and energy, through inclusivity, brilliant team working, and friendships. Driving success so we all win.
We are bold: We are confident, optimistic, and trust in our ability. We look forward and are excited about our progressive future.
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