Product Marketing Manager

4 weeks ago


Richmond, Greater London, United Kingdom Reed Exhibitions Full time

About our Team

The Sustainable Energy Council (SEC) is driving a hydrogen powered energy transition. Our team covers three main events: Asia-Pacific, World Hydrogen, and Hydrogen Americas. We play a crucial role by gathering public and private sector stakeholders at our global Summits to collaborate and sign partnerships for ambitious hydrogen projects that will significantly contribute to reaching net-zero goals.

About the Role

As a Product Marketing Manager, you will be instrumental in driving the growth and market penetration for the Hydrogen portfolio of shows. You will craft comprehensive marketing plans based on the Event Value Proposition and broader portfolio marketing strategies. This role offers a fantastic opportunity to shape the future of our shows and play a vital part in achieving our marketing objectives.

Responsibilities

  1. Developing and executing a marketing plan for allocated shows, aligning with the EVP and Portfolio marketing strategy.
  2. Establishing market size, penetration, and identifying growth opportunities across key industries and segments.
  3. Proposing and implementing audience growth strategies.
  4. Managing relationships with associations, analysts, influencers, media, and industry bodies.
  5. Leading onsite at shows and representing our brand at external market/industry-specific events.
  6. Collaborating across a matrix team providing data and insights to contribute to the overall strategy and growth.

Requirements

  1. Have a Bachelor's degree in Marketing, related field, or equivalent experience.
  2. Have experience as a Product Marketing Manager or equivalent role, preferably within a similar industry.
  3. Be proficient in establishing market size and identifying growth opportunities.
  4. Have experience in market analysis, campaign management, and strategic planning.
  5. Demonstrate ability to work collaboratively with cross-functional teams.
  6. Have a track record of success in executing marketing strategies that have driven growth and market penetration.
  7. Demonstrate a proficiency in marketing automation tools and performance reporting.

About the Business

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working for You

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

  • Generous holiday allowance with the option to buy additional days
  • Health screening, eye care vouchers and private medical benefits
  • Wellbeing programs
  • Life assurance
  • Access to a competitive contributory pension scheme
  • Save As You Earn share option scheme
  • Travel Season ticket loan
  • Electric Vehicle Scheme
  • Optional Dental Insurance
  • Maternity, paternity and shared parental leave
  • Employee Assistance Programme
  • Access to emergency care for both the elderly and children
  • RECARES days, giving you time to support the charities and causes that matter to you
  • Access to employee resource groups with dedicated time to volunteer
  • Access to extensive learning and development resources
  • Access to employee discounts scheme via Perks at Work


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