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Shirebrook, Derbyshire, United Kingdom Frasers Group Full timeAbout the RoleWe are seeking a highly skilled CRM Executive to join our team at Frasers Group. As a key member of our CRM team, you will play a crucial role in building stronger relationships with our customers, increasing engagement and retention, and driving customer value through effective CRM strategies and data-driven insights.Key...
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1 month ago
Shirebrook, Derbyshire, United Kingdom Frasers Group Full timeAbout the RoleWe are seeking a highly skilled CRM Executive to join our team at Frasers Group. As a key member of our CRM team, you will play a crucial role in building and maintaining strong relationships with our customers, driving engagement and retention, and increasing customer value through effective CRM strategies and data-driven insights.Key...
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Shirebrook, Derbyshire, United Kingdom Frasers Group Full timeAbout the RoleWe are seeking a highly skilled CRM Executive to join our team at Frasers Group. As a key member of our CRM team, you will play a crucial role in building and maintaining strong relationships with our customers, driving engagement and retention, and increasing customer value through effective CRM strategies and data-driven insights.Key...
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CRM Executive
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CRM Executive
2 months ago
About Frasers Group
Frasers Group is a leading retail company that operates in the premium and luxury sectors. We are committed to delivering exceptional customer experiences through our digital innovation and unique store experiences.
Job Summary
We are seeking a CRM Executive to join our team in supporting the development of stronger relationships with our customers. The successful candidate will work closely with the CRM Manager to implement effective CRM strategies and data-driven insights to increase customer engagement and retention.
Key Responsibilities
- Manage email and mobile app calendars to align with business objectives
- Brief, create, segment, schedule, and deliver email and mobile app notifications
- Implement test and learn strategies to improve CRM communications
- Deliver weekly and monthly reports on email and mobile app notification performance
- Identify key customer segments and target them across relevant programs
- Build relationships with the email service provider to optimize platform usage
- Stay up-to-date on industry insights and email marketing trends
Requirements
- Self-starter mindset with ability to work under minimal supervision
- Results-driven and delivery-focused
- Enthusiasm, energy, and determination to achieve results
- Numerate and analytical with ability to provide insights
- Excellent communication skills
- Educated to degree level
- Experience working with email service providers and data analysis
- Experience in the retail sector is desirable
- Strong project management skills