Strategic Marketing Professional
12 hours ago
We are seeking a talented Strategic Marketing Professional to join our team at RBW Consulting. This is an exciting opportunity for a skilled Brand Development Specialist to drive meaningful change and connect teams with purpose across a diverse range of pharmaceutical clients.
About the Role
- Design and implement tailored communication strategies for healthcare clients, ensuring alignment with brand goals.
- Conduct research to uncover insights on audiences, therapeutic areas, and industry trends, translating these into actionable strategies.
- Partner with clients to understand their objectives, offering strategic guidance to elevate brand impact.
- Collaborate with creative teams to bring strategic insights to life through high-impact campaigns.
- Develop messaging frameworks, campaign briefs, and tactical plans that resonate with target audiences.
- Track campaign success with analytics, optimising strategies and providing continuous feedback for improvement.
- Stay current on healthcare and pharmaceutical trends to inform relevant, impactful strategies.
Key Skills and Qualifications
- 3-5 years in a strategic role, ideally within medical communications.
- A minimum BSc in a Life Science subject.
- Strong analytical skills with the ability to create actionable, results-driven strategies.
- Excellent verbal and written communication skills, with the ability to present complex information clearly.
- Experience collaborating with creative teams to execute strategic visions.
- In-depth understanding of the healthcare industry and regulatory landscape.
- Proven ability to build and nurture client relationships, delivering strategic value.
- Experience in customer journey mapping and enhancing customer experience across multiple channels.
What We Offer
- A competitive salary of £45,000 - £55,000 per annum, depending on experience.
- A hybrid working model, allowing you to balance office and remote work.
- A comprehensive benefits package, including enhanced training and professional development opportunities.
- A supportive and social team culture, promoting collaboration and creativity.
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