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Senior Paid Search Media Strategist

1 month ago

London, Greater London, United Kingdom ENGINEERINGUK Full time

About the Role:

OMD EMEA is recruiting a Senior Paid Search Media Strategist to work in our London office, based near Charing Cross Road.

This strategic role covers media planning and buying in Paid Search platforms such as Google and Bing. As part of OMD, you will be exposed to the campaign development process from beginning to end - working alongside an in-house creative team that influences comms planning, media, and strategy.

Key Responsibilities:

  • Supporting the development of local and global strategies for up to 10 markets, for both Branding and Performance campaigns
  • Performing keyword research, copywriting, audience research, reporting, and optimisation
  • Supporting the alignment of Paid Search media execution with cross media plans in partnership with the planning and account teams
  • Liaising with partners on new products and beta opportunities, best practices, and measurement
  • Alignment with agreed campaign strategy, KPIs, and revenue performance.
  • Managing budgets and spend pacing
  • Driving overall account execution and campaign optimisation
  • Supporting cross functional reporting and insights
  • Working alongside the global team based in Los Angeles
  • Developing and managing client and internal relationships and communications

About the Agency:

At OMD EMEA, we strive to deliver on our promise of 'better decisions, faster' for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world's largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent. To help navigate the road to a 'new normal', learning from, and acting upon data signals at scale and speed is crucial.

Be Your Best:

We want everyone to make the most of the opportunity to shine and showcase their talents. We are happy to make adjustments in the recruitment process so you can be your best.

Diversity, Equity & Inclusion at OMG:

Our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging.

The estimated salary for this role is £60,000-£80,000 per year, depending on experience. The company is looking for someone with strong communication and problem-solving skills, with experience in paid search marketing and media planning. A degree in marketing or a related field is required, as well as a passion for staying up-to-date with industry trends and developments.