Residential Marketing Director

3 weeks ago


Islington, United Kingdom Carter Jonas Full time

Carter Jonas, a renowned property business with 33 offices across the UK and a global network through its exclusive affiliation with Christie's International Real Estate, is seeking an experienced Residential Marketing Director.

This role offers an exciting opportunity to lead the development of our residential marketing strategy, working closely with Heads of departments and the wider Marketing, Communications and Business Development (MCBD) team.

The successful candidate will have a strong track record in leading marketing campaigns and projects, as well as managing multiple agencies. They will be responsible for budget planning, management and forecasting of all residential budget lines, monitoring objectives and performance, and providing monthly updates to leadership.

A competitive salary package, including a highly competitive salary and benefits such as flexible leave, health cash plans, and a cycle to work scheme, is on offer.

Main responsibilities:

  • Developing and implementing the divisional business plan and setting strategic priorities for the division.
  • Drafting the annual marketing strategy and raising awareness of the Carter Jonas brand, driving leads and ultimately instructions for the residential sales, lettings, property management, new homes and living sectors teams.
  • Leading and motivating the residential marketing manager and marketing executive, responsible for executing the strategy.
  • Pitching to win major new high-value instructions and writing dedicated marketing strategies for their delivery.
  • Directing the creative process and managing the execution of fully integrated major national brand and lead generation campaigns and events.

What we're looking for:

  • A self-starter with a wealth of marketing experience, ideally within a professional services firm, estate agency or real estate company.
  • Excellent knowledge of brand management and a creative, proactive approach to projects.
  • The ability to multitask and oversee complex projects, as well as manage key stakeholder relationships both internally and externally.

We estimate this role has a salary range of £60,000 - £80,000 per annum, depending on experience.



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