Digital Commerce Director
3 weeks ago
Senior Ecommerce Manager - Digital Platforms
Travis Perkins is seeking an experienced Senior Ecommerce Manager to lead the digital merchandising and site experience vision, ensuring onsite merchandising commercial decisions are in line with the trading plan.
Key Responsibilities:
- Own and deliver the digital merchandising and site experience vision, including surfacing and prioritising product presentation, web site usability, and cross-device improvements to drive increases in conversion rates, AOV and margin.
- Drive onsite promotion planning and extended range that complement the offering and ensure sales budgets are exceeded.
- Coordinate with Buyers, Planners to execute optimised buys, including creating class-level plans for web exclusives, Core attachments, and extended assortments. Evaluate and recommend product mix based on historical activity, seasonal trends, and other factors.
- Responsible for traffic driving marketing activities such as search/SEO, PPC, affiliates and other digital marketing channels.
- Own elements of Group Data Management to ensure best in class website experience for our customers.
- Conducts specialised online merchandising tasks including homepage click, basket content, end of campaign, sales volumes, basket abandonment, and traffic analysis.
- Regularly checking the website to ensure accuracy and relevancy of navigation, search and product placement.
Requirements:
- Experience within an E-commerce work environment and have done a similar role.
- Proven analytical, problem solving skills and a strong commercial acumen and financial competence.
- Able to communicate and influence at all levels, able to bring together cross functional groups of people and can demonstrate exceptional collaboration skills.
What We Offer:
- Hybrid working environment is offered.
- Competitive bonus
- Save-as-you-earn scheme
- Buy-as-you-earn scheme
- Contributory pension scheme
- Colleague discount across a variety of Group businesses
About Us:
As the largest distributor of building materials in the UK, Travis Perkins has been helping to build Britain for over 200 years.
With 5 businesses, 20,000 colleagues and more than 1,700 branches, stores and sites around the UK we believe we have the best people and the best place to work. Everyone works hard together to deliver results, but most importantly, have some fun along the way
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