Senior Marketing and Events Coordinator
3 weeks ago
Join Multiple Brands, a leading media, content, events, subscription, and networking business, as a Senior Events Marketing Executive. This is an exciting opportunity to drive volume and revenue growth across a range of events, including market-leading awards and conferences.
About the Role:
- Develop and implement effective marketing communication programmes to increase event delegate numbers and revenues.
- Plan and execute targeted multi-media campaigns to generate awareness, interest, desire, and action in chosen segments.
- Track and measure marketing activity and results to inform dynamic investment decisions.
- Proactively develop the database to support marketing strategies and long-term audience development.
Responsibilities:
- Deliver world-class, brand-enhancing marketing communications that increase event delegate numbers and revenues.
- Plan and implement effective, targeted multi-media campaigns to generate awareness, interest, desire, and action in chosen segments.
- Track and measure marketing activity and results to inform dynamic investment decisions.
- Proactively develop the database to support marketing strategies and long-term audience development.
- Create compelling, needs-based campaigns that articulate the value of our brands and their propositions, working within brand guidelines.
Requirements:
- Proven track record in events marketing, campaign management, and digital marketing.
- Hold a degree or equivalent marketing diploma.
- Good understanding of online audiences' behaviors, needs, and changing trends.
- Proven experience of developing and managing strategic plans and budgets.
Benefits:
- 25 days of holiday per year (with the option to buy or sell).
- Health plan.
- Life assurance.
- Cycle-to-work scheme.
- Discounted gym memberships.
- Retail discount vouchers.
- Rail season ticket loans.
- Private virtual GP access.
- Pension scheme.
- Income protection and more.
- Continuous learning & development opportunities.
- Seasonal flu jabs on site.
- One paid volunteer day per year.
- Summer and Winter parties.
- Work from home during August.
- In-house Excellence Awards and other innovation projects.
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