Communications and Marketing Officer
21 hours ago
We are seeking a highly motivated and experienced professional to join our Marketing Team as a Communications and Marketing Officer.
Key Responsibilities:- Develop and implement a comprehensive content strategy to engage audiences and increase brand presence.
- Coordinate and deliver internal and external events, including Open and Enrolment Events, school events, business and community events.
- Manage event logistics, planning, and implementation to ensure smooth execution.
- Hire facilities and negotiate contracts to achieve revenue-driven targets.
- Create and update website content using the Content Management Systems to enhance user experience.
- Obtain and circulate case studies to schools, community groups, and employers to promote the College Group's success stories.
- Establish and maintain relationships with media outlets to secure coverage and support the organisation's goals.
- Develop and maintain a marketing database using the CRM to support marketing initiatives and ensure GDPR compliance.
- Ensure marketing materials meet quality standards and receive necessary sign-offs.
- Photograph and publish events, create news copy, and select imagery to share with stakeholders.
- Collect and analyse data on relevant sectors and competitors to inform marketing strategies and improve results.
- Bachelor's degree or equivalent qualification (ideally in Communications/Digital Marketing) or relevant professional experience.
- Proven track record in Digital Marketing roles.
- Experience in event management and fast-paced environments.
- Exceptional copywriting and proof-reading skills with attention to detail.
- Strong English language skills for written and verbal communication.
Estimated Salary Range: £32,000 - £36,000 per annum, depending on qualifications and experience.
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